Colorful Remedies:
A Sherwin Williams ad campaign launched on Instagram & Pinterest.
SOCIAL MEDIA MARKETING & DIGITAL DESIGN
Instagram Carousel Posts: Day 1
Instagram Carousel Posts: Day 2
Instagram Carousel Posts: Day 3
THE MISSION
Colorful Remedies wanted to promote their partner's annual "Colormix Forefast" on their social media platforms in order to build a strong customer base and inspire potential clients. Every year, Sherwin Williams publishes a Colormix Forecast that details their featured color palettes for the year. Colorful remedies uses this brand of paint in their contracting work and hopes that customers will utilize these trending palettes in upcoming projects, and inspire new customers to start a project.
CLIENT
Colorful Remedies
In collaboration with
916 Design Co.
THE OUTCOME
Keeping the target audience in mind, graphics were designed for daily Instagram carousel posts and stories, daily Pinterest posts, and a header for a blog on the CR website. Graphics were designed to be trendy and chic, savable and shareable, to plant a seed of inspiration for existing & new clients.
SERVICES
Social Media Strategy
Social Media Marketing
Digital Graphic Design
Instagram Carousel Posts: Day 4
Instagram Carousel Posts: Day 5
What is Colorful Remedies?
Colorful Remedies is a home improvement company that heavily emphasizes their values of customer service and customer retention. Their goal is to satisfy customers for every project they need done for the entire time they own a home in their service area. By providing a wide variety of home remodeling, home maintenance, and re-decorating services both interior and exterior, they are committed to not only creating satisfied customers, but life-long CR fans.
Instagram Story Posts: Days 1–5
Pinterest Posts: Days 1–5
Ad Campaign Style
THE STRATEGY THAT GUIDED THE DESIGN
Trendy & Chic
We wanted to increase our chances of virality by using design trends that are modern and in-style.
Saveable
Instagram and Pinterest have "save" functions that allow consumers to come back to these designs at any time.
Approachable
Colorful Remedies takes pride in having true relationships with their customers so we wanted to maintain a down-to-earth appeal.
Continuity
Interior design is about cohesiveness throughout your space. We wanted to show how these colors can be used to do so.
